When you exclude just Facebook from the rest of the Web, consumption in terms of minutes of use shrank by nearly nine percent between March 2010 and March 2011, according to data from comScore. And, even when you include Facebook usage, total non-mobile Internet consumption still dropped three percent over the same period.
We’ve known that social is growing lightning fast — notably, Facebook consumption, which grew by 69 percent — but now it’s clear that Facebook is not growing in addition to the Web. Rather, it’s actually taking consumption away from the publishers who compete on the rest of the Web.
If you ever drive across Bethesda into Kensington, your path is now altered. I asked one of the guys working here about the project. When finished there will be a bike lane and a better bridge. Hopefully they’ll make the road wider, so cars will be fully able to, um… share the road (since cyclists never use the path anyway).
All are lunatics, but he who can analyze his delusions is called a philosopher.